Answer every lead in seconds, even at midnight.
Leads are won or lost in the first few minutes, and a lot of them arrive after the store closes. DAS Technology's lead response and chat engage every shopper instantly, then keep following up until they're ready to buy.
Billed directly by DAS Technology at its standard pricing, with no markup. Scoped, coordinated and reported by Pacecar at no extra cost. How the partnership works
The problem we fix
Most stores answer internet leads with a generic auto-reply and a phone call during business hours. Shoppers who submit a form at 10 p.m. have usually heard from three other dealers by the time your BDC logs in.
Speed and persistence win the lead. This technology gives every shopper a real, personal response right away and keeps the conversation going for months, so your team spends its time on people who are ready to talk.
What's included
Delivered by DAS Technology and scoped to your store by Pacecar.
Instant AI quotes
Every lead gets a personalized quote page with the vehicle they asked about, similar options and payment details, within seconds.
Long-term nurturing
Automated, inventory-based follow-up for up to 180 days, with alerts to your team the moment a shopper re-engages.
Hybrid AI and human chat
AI handles routine questions around the clock and hands complex conversations to live chat specialists.
Text messaging
Compliant SMS campaigns for sales and service, with images, sent when shoppers are most likely to respond.
Personalized video
AI-generated follow-up videos that greet shoppers by name and feature the vehicle they were looking at.
Lead source insight
Reporting on which lead sources actually engage and convert, so you know which vendors are pulling their weight.
How it works
Pacecar scopes it and keeps it tied to your plan. DAS Technology's team sets it up and runs the technology.
Scope
We review your lead flow, CRM and after-hours coverage and recommend the right mix of response, chat and text.
Launch
DAS Technology's team connects your lead sources and CRM and configures responses to your store's voice and processes.
Report
We fold response times, engagement and appointments into your monthly Pacecar scorecard.
What you'll see in your report
Questions dealers ask
Does this replace our BDC?
No. It handles the first response, after-hours coverage and long-term follow-up, then hands engaged shoppers to your team.
Will it work with our CRM?
DAS Technology integrates with the major dealer CRM and DMS platforms. We confirm your setup during scoping.
Who do we pay, and is there a markup?
DAS Technology contracts and bills you directly at its standard pricing, the same price you'd pay buying direct. Pacecar adds no markup and charges nothing extra to set it up and manage it alongside your plan.
See where your digital budget is going.
A free audit of your Google Ads, Meta, GA4 and Business Profile, with the three changes we'd make first.