Rank for the searches that end at your lot.

Dealer websites share templates, duplicate content and inventory that changes every day. We fix what the platform gets wrong, build pages for the models and services you want to own locally, and make sure search engines and AI answers can read your inventory.

Book a free audit

Hand holding a phone with search results inside a showroom

The problem we fix

Most dealership sites rank for their own name and little else. VDPs and SRPs go unindexed or compete with each other, model pages are thin copies of OEM content, and the service department barely exists in search.

SEO is slower than paid search, and we'll tell you that up front. It's also the channel that keeps paying after the budget stops.

What's included

Scoped to your store in the audit. Nothing here is an upsell.

Technical audit and fixes

Indexing of VDPs and SRPs, duplicate content, redirects, site speed and crawl issues, prioritized and sent to your website provider as clear tickets.

Model research pages

Original pages for the models you sell, written for local shoppers comparing trims, not copied from the OEM.

Service and parts pages

Pages for the jobs your shop wants more of, from brakes and tires to fleet service.

Local relevance

Location and neighborhood signals done the right way, without thin doorway pages that search engines ignore.

Structured data

AutoDealer, vehicle and FAQ schema so search results and AI answers pick up the right details.

AI search visibility

We check how your store appears in AI answers from Google, ChatGPT and others, and fix the content and listings they draw from.

How we run it

The same three steps on every account, so you always know what happens next.

First

Audit

A full crawl and search visibility review, with the issues ranked by how much traffic they cost you.

Then

Fix and build

Technical tickets to your provider, then a monthly content plan for model, service and local pages.

Ongoing

Measure

Organic leads, non-brand traffic and rankings for the model and city terms that matter, every month.

What you'll see in your report

Organic leadsForms, calls and chats from search, not just sessions.

Non-brand clicksTraffic from shoppers who didn't already know your name.

Model and city rankingsPositions for the terms you chose together.

Indexed VDPsHow much of your inventory search engines can actually see.

Questions dealers ask

Can you do SEO on our dealer website platform?

Yes. Most of the work is content and configuration the major dealer platforms allow. Where a fix needs the provider, we write the ticket and follow up.

How long before we see results?

Technical fixes can show up within weeks. Content and local rankings typically take three to six months to build. We report progress monthly so you can see it moving.

What is AI search visibility?

More shoppers ask AI tools which dealer to visit or what a vehicle should cost. Those answers pull from your website, listings and reviews. We make sure what they find about you is accurate and complete.