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Put the actual car in front of the shopper.

Vehicle listing ads on Google, run through Performance Max, and automotive inventory ads on Meta show a shopper the exact unit on your lot: photo, price, mileage and your store's name. We set up the feeds, keep them clean and push the units that need to move.

Dealership lot at golden hour with rows of pickups

The problem we fix

Inventory ads are only as good as the feed behind them. Missing photos, stale prices, sold units still advertising and VINs disapproved without anyone noticing are the norm, not the exception.

We treat the feed as a campaign in its own right: monitored, corrected and prioritized so your best and oldest units get the exposure.

What's included

Scoped to your store in the audit. Nothing here is an upsell.

Google vehicle listing ads

Merchant Center vehicle feed set up and connected to Performance Max, with your store's location and dealer information verified.

Meta automotive inventory ads

Vehicle catalog built from your feed and used for prospecting and for retargeting shoppers who viewed your VDPs.

Feed quality control

Photos, price, mileage, VIN, trim and availability checked, with disapprovals caught and fixed each week.

Aged-unit pushes

Units past your aging threshold grouped and given extra budget before they become a wholesale problem.

Sold-unit removal

Sold vehicles pulled from ads fast, so you're not paying for clicks on cars that are gone.

Price and offer checks

Advertised prices reconciled against your website so what the shopper sees is what the desk honors.

How we run it

The same three steps on every account, so you always know what happens next.

First

Connect

We connect your inventory provider's feed to Google Merchant Center and your Meta catalog and fix what fails validation.

Then

Segment

Units grouped by condition, model, price band and age so budget can be pointed where you need turn.

Ongoing

Monitor

Weekly feed health checks, disapproval fixes and aged-unit reviews with your used car manager.

What you'll see in your report

VDP views by unitWhich VINs drew shoppers, and which didn't.
Cost per VDP viewWhat it costs to get a shopper onto a vehicle page.
Aged unit exposureSpend and views on units past your aging threshold.
Feed healthApproved, disapproved and missing-data units each week.

Questions dealers ask

Where does the inventory feed come from?

Usually your website provider or inventory management tool already produces one. We work with what you have and ask your provider for changes when the feed is missing fields.

Do independents qualify for vehicle listing ads?

Yes. Vehicle listing ads are available to franchise and independent dealers who meet Google's requirements, including a physical dealership location and accurate vehicle data.

How fast do sold units come down?

As fast as your feed updates. We check that your provider refreshes it at least daily and flag it if not.

See where your digital budget is going.

A free audit of your Google Ads, Meta, GA4 and Business Profile, with the three changes we'd make first.

Book a free audit